Why Your Business Needs a Great Website
At Amplify, we fully believe that if you don’t have a website, you’re missing out on an easy and powerful marketing tool to make money for your business. 86% of consumers rely on the Internet to find a local business. So, if you’re not online, you are only hurting yourself, because your competitors definitely are and they are reaching your potential customers.
So maybe that doesn’t fully apply to you. Maybe you do have a website, but it’s not putting your best foot forward. We’re sharing three simple reasons why you need to invest not only in a website, but an appealing and optimized website below.
1. To Build Credibility.
75% of consumers admit to making judgments on a company’s credibility based on the company’s website design. People are more likely to do business with a company that they trust. By having a user-friendly, professionally designed website you will convey to potential customers that you’re the right business to partner with. Keep in mind, that a single bad visit on a website makes users 88% less like to revisit your website. This makes your website design and appeal key.
2. Your Business Appearing in Search Engines Depends On It.
In fact, studies show that 71% of customers begin their purchasing process with a search on a search engine such as Google. Having a well run website that is visually appealing and functional to potential customers should be a top priority so that consumers are able to find your business. Keep in mind that not only are consumers judging your credibility off of it, but it only takes around 50 milliseconds for users to form an opinion on your website that determines whether they choose to stay on your website, or turn to a competitors instead.
3. You’re able to reach a wider audience.
97% of consumers go online to find and research local businesses and 93% of online experiences begin with a search engine. Websites are accessible by anyone, anywhere with an Internet connection. If your business has a website, it is more probable that your services can be found my more people.
If your business doesn’t have a website or is looking for a refresh, we would love to partner with you! We'll get your business found by your target audience and have your site running, mobile-friendly and search optimized quickly.